One of the reasons I wanted to separate the more informative side of There She Goes Again from the blog was so that I could chat and share some projects I've worked on. Besides travel blogging and teaching (and probably like a million other things), this last year I've begun doing some styling work with Roxy of CGSCreative / CityGirlSearching. I've always seriously enjoyed styling, but I never made any move towards doing it professionally! We did this shoot in early June and worked with Natasha of Live Learn Venture to create some images for her site.
Basically, Natasha was looking to rebrand her site. She didn't have a specific color palette in mind, but she had a few outfits and a few items she wanted to use. Looking through her blog and social media, I proposed doing something "adventurous with a touch of calm and femininity."
We scheduled the shoot for about two hours around Mugak Temple (무각사) in Gwangju. Initially we thought about intertwining the temple into the photoshoot. However we quickly realized a more natural feel would fit her overall brand much better. There was a bit of a forest by the temple, so we used that area to create her story. If you could have seen the ahjussis wondering what the heck we were doing, you'd be cracking up. A few yards from our shoot was a market, so it was actually pretty crowded!
Afterwards, we moved into a cafe to do some photographs emphasizing the blogging nature of Natasha's site. We created a set-up on the deck where it was totally empty. Luckily we had this gorgeous bamboo forest backdrop. What you don't see is all the tables to the side and Roxy climbing up on chairs to get some of the shots!
I'm sharing a few pictures here. To see the full of effect of what we did, check out Natasha's site! After Roxy finished editing the photos, she sent them to Natasha who then based her re-design off of them. It was my first time really working on anything related to brand photography, and it was an absolute blast! It's a whole new element to creating an online identity for your business. Roxy really knows all about it, and her new business, CGSCreative, is going to specialize in just that. You South Africans are lucky to have her back!
Written by Samantha
Photography by Roxy of CGSCreative